How far can an environmentally friendly liquid wallpaper go?

Environmental protection is an eternal theme for the development of the industry, but liquid wallpaper companies use “environmental protection” as a selling point. Will it not work in the end? Think carefully, as long as the products that can be listed, which is not tested by the country several times, if the environmental protection is not up to standard, who's products dare to openly sell it? Since everyone's products are in line with national standards, what is the use of publicity? It's as if everyone has a nose and a mouth. If it's a star that has a full range of features, does it make sense? Of course, some products are indeed higher than national standards, but as a company, quality itself is life. To make the product quality higher than the national standard and not to clean the ball, this is the most basic. At the same time, it is a kind of social responsibility to produce products with corporate standards higher than the national standards. Especially for products such as coatings, if the environmental protection is not up to standard, it will cause much harm to the human body. Now everyone understands. When consumers buy products, health is not affected. This is the most basic corporate ethics, and there is nothing worth showing off.

Taking the liquid wallpaper industry as an example, most of the liquid wallpaper brand products haven't changed much. Regardless of product quality or environmental protection, there is not much difference among several big brands, at best, the price and marketing strategy can be changed. Many consumers are concerned about the color, the general difference is not great, as long as skilled workers can be deployed to configure the consumer favorite color. In this case, the competition of the entire environmental protection liquid wallpaper industry has actually entered the competition between the brand value and the cultural connotation. Taking the quality of the product itself as an issue, especially taking environmental protection as a selling point, it is undoubtedly a bit behind the times. The pace is out of touch.

From another point of view, if a product has always used environmental protection as a selling point, it may be that it does not have other advantages, and it can only use environmental protection. At the same time, various environmental protection standards and certifications are now varied, and it is difficult for ordinary consumers to distinguish between these standards and certifications. What is the difference between the two? Businesses say how environmentally friendly it is and how environmental protection is concerned. The relevant authoritative departments seldom explain these things. Under such circumstances, it is impossible for consumers who do not have professional knowledge to grow a close eye. They can only rely on the self-discipline of the company.

From another point of view, if there is no quality problem, if we use environmental protection as a selling point, it will undoubtedly be close to our own products. This is simply not a long-term strategy for a brand, and it is necessary to really hit the market. It is a very important factor that really touches the mind of consumers in terms of the quality and service of the product itself.